Wednesday, May 26, 2010

Drink Local ??

There has been an evolving movement across America to "Drink Local" that has been advocated by several bloggers and wine writers for the past decade. Supporters of this movement have highlighted and advocated wine, beer, and spirits produced in local areas. For instance, wine is produced in all 50 states, whether its ChokeCherry wine in South Dakota, Elderberry wine in Kansas, Frontenac in Minnesota, Muscadine wine from the southeast or Guava wine from more tropical climates. More importantly world class wine is being produced outside of the big three (California, Oregon, and Washington) - particularly in pockets concentrating on specific varietal wines. I am referring to Riesling in New York's Finger Lakes along with Merlot from Long Island, Viognier from Virginia, and Norton from the Midwest. Other wine regions are catching up, including to the Yadkin Valley in North Carolina, the Grand Valley in Colorado, and the Texas Hill Country. Some may quibble with this list and there are probably other regions that should be included but the general point is that there is fine wine being produced throughout the United States - not just in California, Oregon, and Washington.

Currently, however, the use of the term "Drink Local" is becoming more ambiguous. I believe the term is still a general concept, where wine consumers should include wine, beer, and spirits made in all 50 states in their general beverage consumption. Yea, its not exactly drink local, but its supporting small family wineries. And as consumers and critics we shouldn't frown upon wine made from non-vinifera grapes. If a climate can only support hybrids, or labrusca, or muscadine, or berries, or tropical fruits; then so be it. Wineries should make wine from fruit that excels in that climate and as consumers we should support that concept.

Other wine writers have a slightly different definition of "Drink Local". The founders of DrinkLocalWine.com are determined to highlight the fact that world class wine is being produced outside of the big three and how this fact is generally overlooked by the national wine media as well as in restaurants. Some refer to "Drink Local" as wine produced from grapes grown within a particular state's boundary. Others prefer to use a regional model since a winery located in one state may be closer to a vineyard located in a neighboring state as compared to vineyards located in the extreme opposite corner of that state. I've even heard the term used to define wine produced from only estate grown grapes. Obviously the use of the term has become very arbitrary and subjective and we have no problems with its multi-use. It does seem to be in the Eye of the Beholder. We do however encourage wine writers and bloggers to actually define their definition of "Drink Local" in order to not confuse their readers - particularly when one claims to "just drink local".

There is one topic that I believe consumers, bloggers, and critics would agree upon and that is the honest labeling of wine. If a winery produces a wine from grapes grown just within its own state's borders, or within an AVA, or within the winery's estate vineyard; then that fact should be clearly illustrated on the label. Furthermore, we applaud efforts by Corcoran Vineyards, Delaplane Cellars and other wineries that place the name of the local vineyard directly on the label when that wine is produced solely from vineyard designate grapes. That's how a region gains respect. On the other hand, there are many instances when a winery produces wine from out of state grapes - particularly from inexpensive California juice. This could be a long term strategy or a temporary solution for new wineries waiting for their estate grapes to mature. Regardless, the wine's label should clearly reflect the area where the grapes were sourced - whether California, the Finger Lakes, or even abroad.

Now go out and drink your definition of "local" wine.

Monday, May 24, 2010

Barren Ridge Vineyards, Fishersville Virginia

We starting our summer travels by traveling down the Shenandoah Valley in order to visit a winery that has been in our radar for quite some time: Barren Ridge Vineyards. We were most familiar with the winery, not because of their wines, but because they offer live music the third Friday of every month and tonight Jimmy O was scheduled. That led to a visit.

Barren Ridge Vineyards is the result of John and Shelby Higgs salvaging the Higgs family apple orchard. While living in Switzerland, Mr. Higgs experienced the European wine tradition firsthand and wanted to translate that culture to Augusta County. In 2007 friends and family planted vinifera vines and local contractors restored the decaying apple barn into a modern winery and tasting facility. Currently their wines are being made from grapes grown in neighboring vineyards until the estate vines mature. But they provide quite a selection.

We started out with a dry Vidal which was quite frankly - a nice change from the usual semi-dry to sweet Vidal. It had a nice citrus flavor and decent acidity - this is probably a popular option. But what I liked best about their other single varietal wines is that they were exactly what you would expect from that grape variety. The Chardonnay, Traminette Viognier, Cabernet Franc were what one would expect from a Virginia version of these varietals. Really liked the cab franc. Same with their full bodied Petit Verdot - this is a big wine - maybe even bigger than their Meritage; but right on. Evidently the grapes benefited from a late frost and then an unusually dry, hot summer - resulting in lower yields and concentrated flavors. This is a nice wine. It was also a nice surprise that they craft a single varietal Touriga - we are always looking for something different - and if we weren't going to be in a car for a long period - this wine would have come along. Instead we choose the Traminette for our semi-dry loving relatives.

Besides these single varieties, the winery produces rather unique blends - actually one of each - a red, white and rosé. The Meritage is their most accomplished having received a Gold medal at the 2009 Virginia State Fair. It is a blend of the three traditional Bordeaux grapes and priced at $25 - a decent value. Another good value at $15 is the white Tinkling Spring, a blend of four grapes. It is made off-dry - but with plenty of acidity to offset that character. Finally we have to applaud their Dry Rosé - not only for the results, but for the effort involved in crafting this wine. Juice from 5 grapes (Touriga, Merlot, Petit Verdot, Cabernet Franc, Chambourcin) are bled from the skins - then fermented. The result is a strawberry flavored dry wine - perfect for summer nights listening to music on their patio. Well done. We will most definitely return to listen to good music and good wine.

Thursday, May 20, 2010

More News on H.R. 5034

Here is more analysis and news on H.R. 5034; many courtesy of Stop H.R. 5034.

Rob McKenna of Washington and Vice President of the National Association of Attorneys General corrects the wholesalers' false claims of his views on H.R. 5034 here.

H.R. 5034 signed on 9 more Co-sponsors, bring the total to 94 Co-sponsors. Click to email them?

The Wine Institute and Wine America issued a joint statement today condemning H.R. 5034 as a “Wholesaler Monopoly Protection Bill”. The joint statement is written on behalf of 6,000 U.S. wineries.

The Associated Press examines H.R. 5034.

Detroit News explores how HR. 5034 will hurt Michigan Vintners and consumers

Charlotteville News & Arts calls alcohol wholesalers’ H.R. 5034 a “Naked attempt to protect their own monopoly”.

Tuesday, May 11, 2010

Spring Frost Hits Eastern Vineyards Again

Last night severe frost damaged grapevines across the eastern states. On Keuka Lake in New York, Azure Hill Winery lost 90% of their first shoots as did Fabbioli Cellars in Leesburg Virginia. Fabbioli estimates losses at $400,000. And neighboring Tarara Vineyard & Winery lost about 25% of their fruit. Even though a second shoot may develop, the first shoot produces the highest quality grapes; both in flavor and volume. These wineries will need to source fruit from other vineyards. I thought with global warming this was supposed to be a thing of the past. Here's a video from Woods Wine Backyard Vineyard and Home Winery:

Monday, May 10, 2010

A Day in Loudoun: Spirits and Wine

This past Saturday (May 8th) we visited Catoctin Creek Distilling Company, Loudoun County's first family-owned distillery since prohibition, to witness a bottling day. Becky and Scott Harris had recruited about a dozen volunteers to manage the bottler, cap, label, and stock cases of Catoctin Creek Organic Roundstone Rye. This whisky is made from 100% organically grown rye - no neutral spirits added - and aged in oak barrels. They also bottle the distilled rye without barrel aging under the Catoctin Creek Organic Mosby's Spirit label. This spirit was just awarded a bronze medal in the American Distilling Institute 2010 Whiskey Competition in Louisville, KY. Thus the underlying spirit in the Roundstone Rye has already proved itself - an oak aged version should only be better.

The bottling operation looked quite efficient - even for a 100% manual process. The assembly line was in full capacity - someone passing empty bottles to a filler, then to a capper, then to the labeling table. Here the batch number were written on the labels by hand and after applied to a bottle, inserted into a case - with its own label. Not bad for a group of volunteers.

After watching the process, we ventured to a few wineries outside of Purcellville on Route 9. Our first stop was Breaux Vineyards - which we haven't visited in a few years. Their 2002 Reserve Merlot was selected as the top overall wine poured at the DrinkLocalWine.com Twitter Taste-off last month - so why not a re-taste. Not so fast. This is a popular location - at noon the tasting room was packed - two to three people deep. Nice to see the traffic - but right now... Instead we walked around the vineyard and admired the vineyards against the mountains.

Our next stop was Hunter's Run in Hamilton, which is a joint operation with Corcoran Vineyards. Without having to wind through the gravel roads leading to the winery, the Hunter's Run Barn provides a location to taste the wines - right off of Route 9. Plus they host live music on weekends. Today Lenny Burridge was in the barn - wanted to see him for a long time. Hunter's Run is a great location for families bringing their kids along. The upstairs loft contains toys and games that will keep them entertained while parents frequent the tasting bar. The only downside; the Corcoran Viognier is out of stock. Need to find another outdoor alternative.

Our final stop was Village Winery in historic Waterford. For some reason I had a craving for their Apple Wine. I don't know why because in general I prefer their Viognier and Petit Verdot. But the Apple Wine is made dry and sometimes you just need something different. Plus they offer a non-alcoholic sparkling Elderberry which the little boy is now asking why we didn't bring home a case. Kent Marrs has really turned into one of our favorite winemakers - always crafting a consistent product. We need to return more often.

Thursday, May 6, 2010

Stop H.R. 5034 Website Launched

A new website has launched to try and defeat H.R. 5034. For those who haven't heard of the bill the Stop H.R. 5034 Website explains it quite clearly:

House Resolution 5034 is a contemptible piece of special interest legislation that would harm small, family wineries, harm specialty wine stores, kill jobs and prevent consumers from legally accessing wines they can’t find locally by leading to bans on the legal, well regulated direct shipment of wine. Learn about the legislation, who supports it, who opposes it, and how it’s being covered in the media. GET EDUCATED and Help STOP HR 5034.

And over 10,000 people have become fans of STOPHR5034 on Facebook. Are you one?

RagApple Lassie

Its difficult spending three days in the Yadkin Valley without visiting a winery and that's usually the case during Merlefest. However, on Sunday morning I ventured only a half dozen miles from my hotel room to visit one of the most popular in the region: RagApple Lassie Vineyards. I first heard of the winery several years back when I read that their 2003 was awarded the Governor's Cup at the 2004 NC State Fair. I purchased a couple bottles of that wine as well as their Viognier and as I recall we enjoyed both wines. I'm also familiar with the winery through MyJoog.com since they host live music almost every weekend. I felt fortunate that Booneville was so close to Elkin.

RagApple Lassie is owned and operated by Lenna and Frank Hobson, who is the third generation of Hobsons to till the land - tobacco, corn, wheat, and soybeans. However, with the declining value in tobacco (the allotment for each farm has been reduced by 53 percent) he always feared that the land would lose its profitability and be sold and converted into a housing development. To avoid this scenario he planted a vineyard in 2000 - which lead the family to construct the winery two years later. They choose RagApple Lassie in honor of his pet Holstein, a calf that he received as a child and together they would later win the Grand Championship Trophy at the 1957 NC State Fair. I'm sure it never occurred to the family that 46 years later he would receive a wine award at the State Fair. Since the Hopsons were professional farmers and not winemakers, they prudently hired Linda King - already an award winning winemaker and internationally certified wine judge - who was seeking to relocate to the area. A nice coincidence. Thus a team evolved where Frank Hobson meticulously worked the vineyards, Linda King meticulously vinified these grapes, and Lenna Hobson used her marketing experience to sell the wine.

The most interesting aspect when visiting the winery is that you enter the winery on a catwalk overlooking the fermenting tanks. And to reach the tasting room, you must traverse the tank room - regardless what tasks are underway. They may be pumping wine or juice, crushing, pushing the fruit down, cleaning - yet that's where you travel to taste the wines. You basically start with a tour. Then to the wines. RagApple Lassie crafts a dozen different wines, all made from estate grown grapes. In fact they grow 15 varieties, many you wouldn't expect from a North Carolina grower: Marsanne, Semillion, and Zinfandel. But why not, when you have plenty of land and know how to grow anything. As expected their portfolio range from dry to sweet, but even the sweet wines were not syrupy and gritty - they were actually quite drinkable particularly the Rockford Red. This concoction is a blend of classic Bordeaux grapes plus Zinfandel sugar coated to 4% r.s. . Yet it has a nice acidity that works with blue cheese. Supposedly many dry wine drinkers add a bottle of Rockford Red during checkout, claiming to buy this for a friend.

Sticking to the sweeter wines, the "First Blush" is a popular wine in that market and has a very interesting makeup - Traminette, Marsanne, Semillon, and Malbec - who thought of that blend. The Boonville Blanc is 100% semi-dry Viognier that was basically a sweeter version of their dry version. But the one sweeter wine that I enjoyed was the off-dry Kaleidoscope Gold. The composition of this wine was a result of the Easter Freeze that left the winery short on several varieties. Thus they blended them together - Chardonnay, Traminette, Pinot Gris, Marsanne, Semillon, and Viognier. The danger of blending many varietals is that it could produce a big tank of nothing - flavors and aromas that counteract each other. But this blend works - and I came home with a bottle.

Staying with whites, I really enjoyed the Chardonnay and Viognier. Ms. King has really perfected this wine, barrel fermented sur lie - it is not over powering but has a nice mid-palette that slides into a soft tail. And for $16, this is a great value. The Viognier is not as big as the Virginia Viognier I'm used to, but this one has all the characteristics in aroma and flavor, plus a hint of spice at the finish. As the price of Virginia Viognier continue to skyrocket, this is a nice everyday alternative.

Moving to reds, the winery offers three 100% varietals (Cabernet Sauvignon, Syrah, and a Zinfandel) and one reserve blend, The Hobson's Choice. The varietals were all nice, smooth and very drinkable - but were easily overshadowed after tasting the reserve blend and hearing its story. In 2005 Mr. Hobson watched over a lot in the vineyard which was producing excellent fruit. He hectored Ms. King to allow him to pick the fruit because he felt they would produce an exceptional wine. The winemaker initially refused but Hobson's persistence eventually wore her down. The Zinfandel, Cabernet Sauvignon, and Pinot Gris grapes were harvested together, mixed into the same bins, pressed together, fermented together and aged together. They have no idea the ratios. After aging one year in barrel, Ms. King tasted and claimed that the wine would have to be dumped. After the second year, she said the wine was changing and after the third year she exclaimed it was special. Hobson's Choice - there really was no choice. The wine is special; its big, but silky smooth. Some cherry flavors, some chocolate and nicely balanced between fruit and oak. Just thinking about it made me realize I should have purchased another bottle. Particularly since this wine will never come again.

At some point I need to return to the Yadkin Valley during a non-Merlefest weekend. When that happens RagApple Lassie will be on the itinerary - this time in the evening to enjoy good music and good wine.

Tuesday, May 4, 2010

Crusing the Crooked Run Valley: Delaplane Cellars

After the 2010 DrinkLocalWine.com two fellow bloggers, MyVineSpot and Anything Wine visited Delaplane Cellars and enjoyed their stay. A few days later I had a chance to follow their footsteps and caught the winery just before closing. Fortunately the Jim and Betsy Dolphin were willingly to stay open a tad longer to accommodate my visit. Delaplane Cellars is an infant, having opened officially this year. However, Jim Dolphin has been making wine and studying viticulture and vinification for years, even studying under esteemed winemaker Jim Law of Linden Vineyards and taking oenology courses through U.C. Davis. Thus, he didn't have to rely on other winemakers to solely craft his initial batch - he was able to borrow different facilities to craft his wine style while the winery was being constructed. No slapping another wineries product with a different label here.

The winery and estate is located in the scenic Crooked Run Valley. The tasting room\winery building was constructed to match the Sporting Library in nearby Middleburg, but that fact is quickly forgotten once you witness the panoramic scenery from the tasting room. The view is simply amazing as the valley stretches out from their vineyards to the Cobbler Mountains in the distance. The winery's label characterizes that mountain range. And the Dolphin's never tire of that view. The estate is planted with traditional varieties that excel in the Commonwealth; Cabernet Franc, Petit Verdot, Malbec, Tannat, Merlot; as well as Cabernet Sauvignon and Petit Menseng. Until the vineyard comes of age, their fruit is sourced from several highly regarded vineyards. In fact, the winery is so proud to be associated with these vineyards, that the vineyard name is used in the wine's name whenever possible. We applaud this designation, great wine starts with good fruit, and vineyards that provide these should be getting the appropriate accolades.

Delaplane Cellars offers a solid portfolio of wines, yet one of my favorites wasn't even one of theirs. It was the Glen Manor Sauvignon Blanc which the winery provides to round out their portfolio. Winemaker Jeff White has crafted a winner here. Delaplane specializes in Viognier and I was able to sample three: 2008 Honah Lee Viognier, 2008 Maggies Vineyard Viognier, and the 2007 Emerald Lake Viognier. Each of the wines are aged in neutral French oak barrels which provide a fuller mouthful all the while trying to maintain a balance between the fruit and oak. These are all nice wines, but I am still not sold on oaked Viognier; for my palate, I enjoy those imprisoned in stainless steel.

On the other hand, I had no issues with their red portfolio, unless you include their Pink Rose, which is a 3% r.s. concocted for a particular audience. But their dry reds are memorable. Their 2007 Old World Cab Franc contains a small amount of Syrah and Cabernet Sauvignon, but the fruitiness of the Cabernet Franc is prevalent - assisted by a nice acidic finish. This is a nice example of a medium bodied Cab Franc - typical cherry with some plum flavors and a smooth finish. Their 2007 Left Bank Bordeaux Blend is fuller and consists of 67% Cabernet Sauvignon (Tranquility Vineyards), 29% Merlot (Bella Luna Vineyard) and 4% Petit Verdot (Springlot Vineyard). The nose to this wine is almost overpowering; it then eases into a nice blackberry mid palette and then a pepper finish. Nice. During one conversation at the DrinkLocalWine.com we discussed how winemakers love Syrah, but in general, the public doesn't know enough about the varietal to constantly purchase it. Well, here's another worthy example made in the Northern Rhone style that includes a small dose of Viognier to soften the wine. This wine is toasty and earthy - an old world wine crafted in the new world. Yet the best was still to come in their 2007 Springlot Reserve Single Vineyard - a classic Bordeaux blend of CF, CS, Merlot, and Petit Verdot. The fruit comes from Springlot Vineyard, a two acre lot of granite based soil located at 1200 feet above sea level and meticulously maintained by John Everson. A perfect storm of soil, elevation, and vineyard management. Plus the grapes were harvested in 2007, the closest year that Virginia gets to the average California season. The result is a dark fruit flavor, velvet mid palette and smooth finish. This wine may be priced a little high for the average consumer ($40), but its worth every cent.

I wish I good of extended my stay and enjoyed a glass of one of these reds, but I had already overstayed my visit. Regardless of what brings me out Route 66, a visit to Delaplane Cellars is on the agenda. A fabulous view and nice wines, what more do you need?

Wednesday, April 28, 2010

Wineries Unlimited trade show relocates to Richmond, Virginia in 2011.

On the heals of the 2010 DrinkLocalWine.com conference, it looks like Virginia has another major wine event coming to the commonwealth. According to this press release, the Wineries Unlimited is the second largest vineyard and winery conference and tradeshow in North America. It is estimated that the 2011 event will bring over 2,000 visitors and $1.5 million in revenue to Virginia. The conference will run from March 29th to April 1st 2011. We look forward to this one...

Sunday, April 25, 2010

DrinkLocalWine.com Twitter Faceoff

We just finished the Twitter Taste-off where participants tweeted about wines they just tasted. The premier wineries from Virginia and Maryland were pouring and even more importantly the winemaker\proprietor was available to discuss their products. Each winery poured a red and a white and not surprisingly Viognier was a common white varietal. There were also a couple Chardonnay, the Chrysalis Vineyards Albarino, the Ingleside Vineyards Pinot Grigio, and the Lovingston Winery Petit Mangseng - but in general it was a Viognier face-off. And yes, Virginia makes a mean Viognier. Many we tasted were old favorites, but for the first time we sampled versions from Pollak Vineyards, Barboursville Vineyards, and the Michael Shaps Virginia Wineworks. In fact Shaps has been making Viognier way before it became standard among VA wineries. They were all very nice.

The selection of red wines was much more disparate. Some 100% varietals, but also many blends. Some Cabernet Franc, but also many Petite Verdot and Merlot. Sunset Hills Vineyard & Winery bucked the trend suggested in an earlier seminar and poured a Cabernet Sauvignon. Proprietor Mike Canney believes it works for their vineyard since the grape must struggle in the acidic soil. They also limit planting and prune excessively. So perhaps it works in selected vineyards, but not as a general rule. And as expected Jennifer McCloud was pouring the Chrysalis Vineyards Locksley Reserve Norton and Breaux Vineyards, their awesome 2002 Reserve Merlot. As much as we like single varietals, I think its the blends we prefer. The Barboursville Vineyards Octogon is always a favorite; Keswick Vineyards and Jefferson Vineyards poured nice Meritages as did Williamsburg Winery with their Adagio.

There was a smaller sample of Maryland wines. Black Ankle Vineyards continues to impress - their Syrah was very popular. Sugarloaf Mountain Vineyard has always been a favorite destination of ours their wines make the trip worthwhile. Unfortunately we didn't get around to the other MD wines but will catch up with Kevin Atticks of Maryland Wine to hear more about the state's wine industry.

After tasting each wine, attendees were required to select a favorite white, red, and overall favorite. The latter was split so that members of the media chose the Media Favorite and the general public selected a People's Choice. The best White Wine was awarded to Chrysalis Vineyards for their Albarino - which shows that esoteric vinifera wines can thrive in Virginia. Hat's off to Jennifer McCloud for planting the grape and producing a 100% varietal. The best Red Wine was awarded to Breaux Vineyards for their 2002 Reserve Merlot. This wine is silky smooth. It was apparent that the media weighed heavily in these last awards, because the Michael Shaps Virginia Wineworks Viognier was awarded the Peoples Choice - no complaints here. Shaps also crafts an authentic Cabernet Franc. The overall Media Choice: Breaux Vineyards 2002 Reserve Merlot. And after another glass at dinner that evening - a very respectable decision. More photos are available at CompassTours and Facebook.

If local food, why not local wine?

The panel started with an introduction for the panelists; Todd Kliman, Washingtonian Magazine, author, "The Wild Vine: A Forgotten Grape and the Untold Story of American Wine"; Andrew Stover, Chef Wino - a chef who travels to write about local wines; and Mary Watson-DeLauder, Lansdowne Resort, northern Virginia wine and cooking expert.

Mr. Kliman started by stating that local wine is not really an option in Washington D.C. The restaurants take the view that Virginia wines are exotic - like Hungary or South Africa. The restaurants will use locally grown food - but not the wine. They need sommeliers like Andrew and Mary, but refuse to hire non-tradition sommeliers.

Mr. Stover agreed with many of Kliman's points. Stover "pimps" wines from Idaho, Colorado, Arizona - but other restaurants don't push local wines because their clientele don't care. Recommends The Boulevard Woodgrill which has an all domestic wine menu. Younger audience is willing to dry new wines and will buy local wines.

Mary started by making several suggestions to wineries pushing their wines. Basically do you homework. Know their menu so you can suggest wine pairing. Satellite tasting rooms in more urban areas are another option.

The conversation turned to distribution and the cut taken by the 3 tier system. Jenny McCloud stated that she won't use a distribute since her margin is slow low. Jordan Harris from Tarara Vineyard & Winery stated that they are pushing distribution channels since they won't to gain more market share. Mike Wangbricker mentioned that selling Virginia wines requires a large effort by distributors so they don't bother. Jim Corcoran commented that Virginia now allows 3,000 cases of self distribution. Kliman - people who frequent white tablecloth restaurants purchase wine to impress, not to experiment.

Very good point about bringing chefs out to the wineries - let them know the stories of the wineries. Also, many Virginia wines are overpriced - Virginia makes to make more good well priced properly.

If local food, why not local wine?

If local food, why not local wine? 1 p.m.-2 p.m. Moderator: Dave McIntyre, Washington Post. Panelists: Mary Watson-DeLauder, Lansdowne Resort; Andrew Stover, Chef Wino; Todd Kliman, Washingtonian magazine.

Social media: How regional wineries can get the word out

This was an interesting panel; Jeff Siegel, the Wine Curmudgeon - social media will replace the traditional gate keepers. Lenn Thompson, New York Cork Report feels the gatekeepers will not go away - but bloggers will fill in the blanks. Readers do not want to be bond by the rules from Wine Spectator - want to find a conversation about local\regional wine. Jennifer Breaux Blosser, Breaux Vineyards knows that the gatekeepers won't give local wineries the time of day - and then usually bad criticism. With social media - people have chosen to engage. Social media is the #1 priority for marketing and engaging with customers.

Good comment from Cathy Harding from C-Ville Magazine that the publications that are flourishing are those that deal with local content.

The discussion also turned to the legitimacy in wine bloggers. Lenn made the point that wineries should get to know and actually read the blogs in order to separate those that are serious and those who just want free samples. David Falchek commented that its difficult to tell if a blogger has a self-interest motive in writing about a wine or winery. Mike Wangbicker commented that all bloggers should have an About Me page to discuss their background.

Then to content - don't post about your dog unless your winery is based from dogs. Don't tell us about when you last went to the bathroom. Siegel gave the great point that wineries need to provide the fun information about the wine. The Story sells the wine. Customers don't care about the tech sheet. Why are your wines different? Jennifer at Breaux Vineyards does a great job educating and making customers interested.

Wineries can also engage with Facebook and Twitter followers to participate in Face to Face or Tweet Up events.

Social meeting also increases sales - tasting room attendance increased, sales from Breaux have increased.

Great Discussion

Social media: How regional wineries can get the word out

Social media: How regional wineries can get the word out: 10:15 a.m.-11:15 a.m. Moderator: Michael Wangbicker DWS, CWE. Panelists: Lenn Thompson, New York Cork Report; Jennifer Breaux Blosser, Breaux Vineyards; Jeff Siegel, the Wine Curmudgeon.

Thomas Jefferson was right: The grapes that work best for Virginia

Panelists: Matthew Meyert, Williamsburg Winery; Jennifer McCloud, Chrysalis Vineyards; and Matthieu Finot, King Family Vineyards discussed which grapes do best in Virginia. For vinifera all agreed that Cabernet Sauvignon does not do well in the state. On the other and Cabernet Franc grows well as long as the vineyard manager knows how to nurture it. All agreed that Merlot grows very well in the state - although Ms. McCloud made the point why make the 400th best Merlot and try to make the best of other grapes. The esoteric grapes do best - Viogner, Albarino, Petit Menseng for whites; Petit Verdot, Malbec, and Tannat for reds. Of course Ms. McCloud also discussed the Norton grape.

Thomas Jefferson was right: The grapes that work best for Virginia

Thomas Jefferson was right: The grapes that work best for Virginia: 9:15 a.m.-10:15 a.m. Moderator: Richard Leahy, Vineyard & Winery Management magazine. Panelists: Matthew Meyert, Williamsburg Winery; Jennifer McCloud, Chrysalis Vineyards; and Matthieu Finot, King Family Vineyards.

Starting early with this panel. These winemakers will discuss the native, hybrid, and viniferia varieties that work best in the state.

Monday, April 19, 2010

Virginia Allows Tasting of Spirits?

As the U.S. Congress works feverishly to ban the direct sale of wine with H.R. 5034, Virginia is actually liberalizing its liquor laws. For more details, navigate to this Washington Post article; but in general, the state plans to allow consumers to sample spirits in their 330 Alcohol and Beverage Control stores.

We will leave the question on why the state operates liquor stores in the first place to a later date, but will applaud this decision. Its about time. Allowing someone to taste a product before forking over $50+ dollars; what a novel concept. Now the state isn't being altruistic about giving consumers more choices. As with most government business, this decision begins and ends with the state's deteriorating fiscal situation. The theory is that consumers will purchase more products and thus pay more in taxes, if they could only sample the product beforehand. Yes, in general, that is true. But so is the reverse; there are several spirits I have purchased only to dislike -- if the tasting option had been available, I would have gone elsewhere. Consumers should benefit from this increased use of market forces; if distributors plan to allow consumers to sample a product, it better be good.

We look forward to the date when we can walk into our local Virginia ABC store and sample 1.5 ounces of spirits. For those across the river, don't expect the Puritan Maryland General Assembly to follow suit.

Congress Attempts to Destroy Artisan Wineries, Again

It is apparent that government, whether at the federal or state level, always intercede into the wine, beer, spirits marketplace to the detriment of consumers. Sometimes, they just want to to limit the number of producers by increasing regulation and\or the license process. Sometimes they want your money and increase consumption taxes. But most likely they desire to protect special interests, and in this case, the old boy network: wholesalers. This is definitely the case with H.R. 5034 just introduced in the U.S. House of Representatives. Why is it lethal to small wineries and detrimental to consumers? It would, in practice, ban direct shipping of wine, creating a monopoly for wholesalers. Here's Tom Wark from Fermentation to explain:

"Notwithstanding that the State or territorial law may burden interstate commerce or may be inconsistent with an Act of the Congress, the State law shall be upheld unless the party challenging the State or territorial law establishes by clear and convincing evidence that the law has no effect on the promotion of temperance, the establishment or maintenance of orderly alcoholic beverage markets, the collection of alcoholic beverage taxes, the structure of the state alcoholic beverage distribution system, or the restriction of access to alcoholic beverages by those under the legal drinking age.’’

"This language means that any state may pass a law that discriminates against out-of-state wine shippers and that the law cannot be challenged in court and therefore invalidated—just as the 2005 Granholm v. Heald Supreme Court decision invalidated laws in New York and Michigan that discriminated.

The Granholm Court reasoned that because the states' goals of temperance, an orderly market and tax collection could have been achieved without burdening interstate commerce and discriminating against out-of-state interests, those discriminatory wine shipping laws were unconstitutional violations of the Constitution's Commerce Clause."

WineSpectator.com also has a comprehensive review of the bill and the Wine Harlots are also providing licks to Congress so that you can express your displeasure. This should be an appropriate topic for this weekend's DrinkLocalWine conference.